- Top padding 8rem → 12rem
- 'Convenience is not capability' → blockquote callout (amber border, cream bg)
- Added h2 section headers: The Third Extraction Wave, The Decision Loop
- Added blockquote, h2, lead-question, and mobile breakpoint styles
- Same visual rhythm as ai-brain-fry post
1. 'Convenience is not capability' pulled into its own lead-question
callout (matches other blog post pattern)
2. Closer reframed: 'Are your capabilities compounding, or are you
being extracted from?' — sharper, matches content
3. Blog card excerpt: replaced redundant question with context +
shorter question
Lead question now frames the article: Are you compounding your own
capability, or someone else's? Repeated at the close. The question
matches the content — it's about compounding, not about whose agent
you're using.
The metaphor made something clear feel obscure. Removed all faction/NPC/
tech-tree/playstyle language. The point (THEIR capability, not yours)
is sharp enough without decoration.
- Closer: What class are you playing? (not whose faction)
- NPC = class no one chooses, not wrong team
- tech tree / build / playstyle throughout, not faction
- Blog card and meta description updated to match
- Title: You're Already in the Agentic Wars (not a spectator)
- Lead: Big Tech compounds THEIR capability (bolded)
- RPG metaphor: faction wars, tech trees, NPC grinding
- Reader is on the battlefield, not watching from the sidelines
- Closer: Whose faction are you grinding for?
Based on feedback: the original was convoluted, covered too many topics,
and ended with a weak engagement question. Revised to one thread:
Big Tech agents compound platform capability, not yours. Everything
else — extraction pattern, decision loops, open-source alternative —
follows from that single concern. Ends with a question worth answering.
- AI Brain Fry: 'What Does AI Brain Fry Really Mean?'
- Gallup: 'Why Is 80% of Your Team Disengaged?'
- DevEx Shift: 'Why Can't Developer Experience Tooling Save You?'
- Surveillance: 'Why Is the Surveillance Dividend a Lie?'
- Token Anxiety: semicolons, no em dashes
- Removed manual '— Scott Scoble' from 4 titles (SEO component auto-appends)
- Added 3 new articles: strip-mining-happening-right-now, mentorship-isnt-latency-its-leverage, ai-exposes-leaders-cultivation-test
- Updated blog index with new titles and articles
Complete revoice of all blog posts based on voice-profile.md calibration:
- AI Brain Fry: reconfiguration not damage; seed metaphor; forward orientation
- Surveillance Dividend: problem + direction; cultivate from where you are
- Gallup Disengagement: fear-based development; Elijah; boldness/faith/purpose/persistence
- DevEx Shift: adoption over tooling; who gives a crap about things never used
- Token Anxiety: token anxiety is BS; directionless work not token cost
Anti-patterns removed: consultant-deck structure, data-led openings, em dashes,
mic-drop closers, AI vocabulary, over-explained metaphors, fake authority.
mailto: is bad UX - opens desktop email client most people don't have configured.
Forms now validate, show success message, then redirect to LinkedIn.
Removed spinner element and mailto: logic entirely.
Closes#58.
- Created /speaking/50-first-dates.astro with full details
- Created /speaking/strip-mining-to-cultivation.astro with details
- Updated TalkCard component to support slug prop with Learn more link
- Updated speaking page to pass slugs
- Added Umami tracking to talk CTAs
Reviewed-on: https://os.scoble.me/forgejo/forgejo/sscoble/brand-site/pulls/78
Reviewed-by: sscoble <sscoble@users.noreply.git>
Co-authored-by: Engineering (agent-engineering) <engineering@marcus.local>
Co-committed-by: Engineering (agent-engineering) <engineering@marcus.local>
Closes#48 and #62.
Both issues were already resolved in deployed code:
- #48: Privacy policy was updated to explicitly mention Umami Analytics (cookieless, first-party, no personal data)
- #62: Verified no cookie consent banner needed since Umami uses localStorage, not cookies
No code changes needed - just closing the issues now.
Co-authored-by: Scott Scoble <scott@scoble.me>
Reviewed-on: https://os.scoble.me/forgejo/forgejo/sscoble/brand-site/pulls/68
- ai-brain-fry.astro: full article with Gallup/HBR data, cognitive load patterns
- surveillance-extraction.astro: extraction vs cultivation product critique
- gallup-disengagement.astro: 80% disengagement crisis for eng leaders
- devex-shift.astro: DevEx as human sustainability, not tooling quality
- blog.astro: convert article cards to clickable links pointing to new pages
CI will deploy to scott.scoble.me via Storj on push.
