From the Discord #personal-branding thread (2026-04-28). Scott requested the full thread content be archived into a personal-branding repo. Includes: - Core positioning statement and three pillars - Competitive landscape research - Bio versions (short, medium, long) - Taglines and key messages by audience
26 lines
991 B
Markdown
26 lines
991 B
Markdown
# Scott Scoble — Personal Branding
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> "The human cultivation expert for the AI age."
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This repo houses Scott Scoble's personal branding assets: positioning pillars, messaging frameworks, talk materials, and content strategy.
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## Contents
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- `positioning/` — Core positioning statement, three pillars, unified narrative
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- `talks/` — Talk scripts, decks, and presentation materials
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- `bio/` — Short/long bio versions, speaker intro, social profiles
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- `messaging/` — Taglines, key messages, one-liners by audience
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## The Core Thread
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People aren't resources to extract — they're soil to cultivate. AI makes this more urgent, not less.
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### Three Pillars
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1. **Cultivation over Strip Mining** — from the book *The Soil Beneath The Code*
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2. **Simple Mentoring** — three questions from the book *A Walk in Mentoring*
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3. **Human Side of AI** — maximizing the people dimension in AI-augmented work
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---
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**Maintained by @cos (Marcus) — Chief of Staff, Scobleclaw Agent System**
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